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How to make your website stand out from the crowd

October 3rd, 2013

If your users don’t think your site is unique, valuable, or engaging then Google won’t think it either.

If you take an honest look at your website and compare it to others in your field, can you say yours is better? Why is it better? Is there a reason your website is a better resource than others? Great websites pleasure their users. They do so by providing better, more useful, and more engaging content.

If you want your website to rank higher in Google search results you must find a way to have people enjoy your website more. This can be accomplished in several ways.

Improving your website for users

The best way to have your website rank higher is to make it better for your users. Being better requires that your website is one or some of these types of things in comparison to your competitors…

Website-DesignYou won’t rank high in Google if people do not enjoy your site

Think about why people would want to use your website and then make it even better for them.

In the years we have spent working in SEO the mistake we have seen most often is people who think their website is “done”. Since they think it is done, they spend time on things like SEO instead of improving their website. Your website is not “done” until your are ranking where you want to. If you are not ranking as high as you want, your website is not “done”.

Optimize your website by making it awesome and notable to people.

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